With travel making its way to a full recovery this year, coupled with strong, positive consumer sentiment, brands have a unique opportunity to leverage travel as a key competitive advantage. Including travel experiences in loyalty propositions enables brands to build strong relationships with their most valued customers, differentiate from competition and deliver measurable business impact.
At the upcoming 2024 ALA Asia Pacific Loyalty Conference, Rohan Bhalla, Collinson International’s Vice President, Business Solutions Asia Pacific, will be delivering a keynote presentation on “The Power and Influence of Travel on Customer Loyalty”.
Revealing key insights from Collinson International’s latest consumer insights reports, Rohan will be sharing:
Shifts in consumer preferences and expectations in Australia and Asia Pacific more widely
The role of travel in better engaging consumers (dubbed “the new ‘C-suite’ of today”)
Actionable insights on how leading brands can develop and tailor their travel playbooks to unlock new growth opportunities and enhance their customer engagement propositions
To find out more about the conference and register to attend, click here.